Starting a business is one of the toughest things to do. Most people fail because they fail to understand two things:

1. The effort necessary to start the business

2. The capital necessary to maintain the business.

95% of businesses fail in the first year. 99% percent fail in the first three years. 99.5% fail in the first five years.

With that in mind what do you need to understand to ensure that you do not end up a statistic.

First, when you are going to start a business, you need the mindset to understand that it will take a lot to generate the momentum necessary.  It has been said time and again that initially you will need ten units of effort to get one unit of output.  To start and gain momentum is painful.  So, it will take a lot of initial effort to generate momentum before you begin to see returns on your effort.  Financial rewards usually follow ninety to one hundred and twenty days following correct activities.

U/E/O Diagram

Consistently creating these correct activities over time will minimize effort long term.

Long term it will only take one unit of effort to get ten units of output.  It is this place that most people want to be at from the beginning.  However, just like gravity is a law, units of effort is a law.  The initial effort must occur for the results kick in.

You can not take a test on a new subject if you have not taken the time to learn the Initial Factual Knowledge.  It does not work that way.  You have to take the necessary steps in the correct order to complete the learning process.

Our society has become use to microwave food where we stop even the microwave ten seconds sooner than the directions recommend because we have become impatient.  If the drive through window takes ten seconds longer than our perceived internal clock thinks it should be, the restaurant “sucks”.

We remember the saying that there is no gain without pain.  However, we want that to be someone else’s pain, not ours.

If you inderstand the order and are willing to make the commitment to putting out the necessary initial effort, you should be able to succeed at most anything you attempt.

Rob Wheeler